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Discovery-Driven Growth
A Breakthrough Process to Reduce Risk and Seize Opportunity

Cover image: Discovery-Driven Growth 9781591396857
  • Author(s)
    Rita Gunther McGrath; Ian C. Macmillan
  • Publisher
    Harvard Business Review Press
  • Format
    Reflowable Layout
  • Print ISBN 9781591396857, 1591396859
  • eText ISBN 9781422129494, 1422129497
eTextbook License
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R755.07 ZAR
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Discovery-Driven Growth: A Breakthrough Process to Reduce Risk and Seize Opportunity is written by Rita Gunther McGrath; Ian C. Macmillan and published by Harvard Business Review Press. The Digital and eTextbook ISBNs for Discovery-Driven Growth are 9781422129494, 1422129497 and the print ISBNs are 9781591396857, 1591396859. Save up to 80% versus print by going digital with VitalSource.

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