• Education & Business Solutions Opens in new window

Basic Marketing Research: Pearson New International Edition 4th Edition
Leeds University Business School

Cover image: Basic Marketing Research: Pearson New International Edition 4th edition 9781292020488
  • Author(s)
    Naresh K. Malhotra
  • Publisher
    Pearson (Intl)
  • Format
    Fixed Layout
  • Print ISBN 9781292020488, 1292020482
  • eText ISBN 9781292033785, 1292033789
  • Edition
    4th
  • Copyright
    2014
eTextbook License
‌‌
R831.72 ZAR
‌

  • Study Tools

    Built-in study tools like highlights and more

  • Read Aloud

    Listen and follow along as Bookshelf reads to you

  • Offline Access

    Access your eTextbook anytime and anywhere

  • Global Search

    Search across book content, figures, and your workbook

Learn More

VitalSource 25+ Years of Digital Transformation

  • 4500 Institutions

  • 230+ Countries & Territories

  • 10K+ Publishers

  • 18M+ Active Users

Basic Marketing Research: Pearson New International Edition: Leeds University Business School 4th Edition is written by Naresh K. Malhotra and published by Pearson (Intl). The Digital and eTextbook ISBNs for Basic Marketing Research: Pearson New International Edition are 9781292033785, 1292033789 and the print ISBNs are 9781292020488, 1292020482. Save up to 80% versus print by going digital with VitalSource. Additional ISBNs for this eTextbook include 9781292028262.

Back to Top