• Education & Business Solutions Opens in new window

User Generated Branding
Integrating User Generated Content into Brand Management

Cover image: User Generated Branding 9783834923240
  • Author(s)
    Ulrike Arnhold
  • Publisher
    Gabler Verlag
  • Format
    Fixed Layout
  • Print ISBN 9783834923240, 3834923249
  • eText ISBN 9783834988577, 383498857X
  • Copyright
    2010
eTextbook License
‌‌
S$24.13 SGD
‌

  • Study Tools

    Built-in study tools like highlights and more

  • Read Aloud

    Listen and follow along as Bookshelf reads to you

  • Offline Access

    Access your eTextbook anytime and anywhere

  • Global Search

    Search across book content, figures, and your workbook

Learn More

VitalSource 25+ Years of Digital Transformation

  • 4500 Institutions

  • 230+ Countries & Territories

  • 10K+ Publishers

  • 18M+ Active Users

User Generated Branding: Integrating User Generated Content into Brand Management is written by Ulrike Arnhold and published by Gabler Verlag. The Digital and eTextbook ISBNs for User Generated Branding are 9783834988577, 383498857X and the print ISBNs are 9783834923240, 3834923249. Save up to 80% versus print by going digital with VitalSource.

Back to Top