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Customer-Dominant Logic
Kundendominantes Management als neue Zielgröße im Relationship Marketing
Manfred Bruhn; Maxim Saleschus; Karsten Hadwich
Springer Gabler
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Die Effektivität von Online-Reviews in Hersteller-Online-Shops
Katharina Elisabeth Kessing
Springer Gabler
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$26.05 NZD
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